The Secret of New Business

Today will mark my second day at BBDO, and so far I have been thoroughly enjoying everything I'm experiencing. I can definitely feel the intensity and expectations from a large firm compared to DeVries, but I am quite happy about that since it would make the best learning environment.

Most of all, I really like the people I am working with. My boss is the VP of New Business at BBDO, her boss is the CMO and the Vice Chairman of BBDO North America, and my intern buddy is my good friend Ryan from school :) My other boss is the PR director, so I get to work with senior levels, which is super exciting.

As for what I am doing...that must remain top top secret :(. Apparently, the work we do at New Business is only known by 4 people: CMO, VP, Ryan, and I. Nobody else at BBDO knows about what we are doing. Eeks! So I have to be careful to not slip anything out.

On a side note, I am prepping for an interview with Ogilvy Associates Program. As for this opportunity, I have mixed feelings about it. I was hoping that my friends and I could prep for it together, but now I'm a lone soldier. :( sigh.

I heard that the interview was going to be super intense, there will be questions such as "what is an advertisement that represents you?" and apparently I should read David Ogilvy's book because they will ask you about it. :S There goes my life for the next week!

The best thing, though, is that they SPONSOR VISAS! That is my current BIGGEST fear and I thought the reason I got the interview is because I didn't state that I'm not American... However, the HR lady emailed me and told me that they do sponsor! WOoooot!! This is one step closer to anti-deporting-nanz.

Anyways, I am in this Marketing Research class right now and we are learning about ANOVAs and Cross-Tabs in analyzing market data... There is this new software I am getting to learn called SPSS, exciting!!! Work is in 1h and I can't wait!

:) <3>